Brian Duckett
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- Pay Per Click
- This model pays affiliates for every click they send you and can be good in terms of traffic, but not so good in terms of conversion rate & can leave you exposed to click fraud.
- Pay Per Sale
- Offering this commission structure to your affiliates is common. With this model you pay a percentage of the overall sale to the affiliate who refers the consumer to your website.
To help in visualizing a new website project we begin by developing the menu navigation and establishing a site map based on data collected from our client. Setting up a menu in Joomla! is fairly straight forward, but there is a way we've found to be great at doing so very efficiently.
We begin by setting up a filler article. A filler article is simply loren ipsum or similar added to a menu item in order to ensure your navigation is functioning correctly. We came across a handy extension for creating filler articles which can be downloaded here: http://extensions.joomla.org/extensions/news-production/content-management/2870.
Personalizing: Setting up iGoogle
iGoogle is a personalized page you can use to access Google search and accessories. The first time you use iGoogle, you'll see the setup wizard, which will let you "Create your own homepage in under 30 seconds."
Optimized content for your industry or topic is a great resource for your online presence. Once indexed these articles, and/or posts will begin to climb up the search engine rankings, and soon you'll begin to see inbound traffic from those searching for what you're writing about. Simply put, that's pretty much the way it goes. Of course there are systematic techniques to getting to the top of the engine rankings for specific keywords, but this post is actually about keeping information out of the search engines.
When utilizing a CMS, such as Wordpress or Joomla to publish this content there are inevitably certain files and directories that you will not want indexed by the search engines. For instance Joomla has an administrator directory or the Wordpress wp-admin directory that store the files needed for your CMS to function correctly.
