P
- Pay Per Click
- This model pays affiliates for every click they send you and can be good in terms of traffic, but not so good in terms of conversion rate & can leave you exposed to click fraud.
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- Pay Per Lead
- This model is defined by you the merchant. We recommend being very detailed in your documentation for your affiliates.
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- Pay Per Sale
- Offering this commission structure to your affiliates is common. With this model you pay a percentage of the overall sale to the affiliate who refers the consumer to your website.
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